Ghanaian streetwear brands elevating pop culture style
Ghanaian streetwear is renowned for its vibrant colours and eclectic prints, especially in Accra, the country’s capital. This fashion hub is teeming with local artisans and designers who masterfully blend traditional kente or fugu fabrics with modern twists. Although Mercedes-Benz Fashion Week Accra, which has showcased Ghanaian fashion for four years, was postponed due to the pandemic, it has previously highlighted the city’s unique textile work through tie-dyes, screen printing, and more—all crafted ethically and sustainably.
In this article, we present the nine truest streetwear brands from Ghana that brighten up our future, which you should be aware of. Not only do these brands make provocative statements in terms of design, but they also pay attention to environmental issues and fair production. Get ready to be blown away by these new-age Ghanaian streetwear brands, their creativity, innovation, and passion.
Founded by Jude Dontoh, Emmanuel Sam-Amoah, and George Malm, Tribe Of God is a Ghanaian streetwear brand drawing inspiration from African culture and spirituality. With bold prints and striking graphics, their collections pay homage to the continent’s rich history. Sustainability is a priority for Tribe Of God, using eco-friendly materials like organic cotton and recycled polyester in their high-quality t-shirts, hoodies, and sweatshirts.
Free The Youth (F. T. Y): Free The Youth is a streetwear brand that was founded in 2013 by Jonathan Coffie, Winfred Mensah, Richard Ormano, and Kelly Foli with the purpose of creating awareness of young people’s plight and fight for social justice. Their creations are conductor and eye-popping, with strong messages that call for change and advancement. Many brands have partnered with Free The Youth including Daily Paper and most recently Off-White which makes Free The Youth a movement for change that seeks to empower youths across the world.
Founded by Kojo Kusi, it is a brand that refers to edgy clothing with extreme concepts that differ from the norms of the fashion industry. Kojo Kusi’s studio’s collection is as diverse as science fiction jackets or provocative caps; their creations adorn such celebrated Ghanaian music artists. Thus, this brand will be ideal for those who want to draw attention and express their personality.
Directed by David Atanko, Complex Department values self-expression and individuality. Their collections feature a variety of styles, from classic streetwear to punk-inspired looks, all with bold, edgy designs. Emphasizing creativity and individuality, Complex Department empowers its customers to express themselves boldly through fashion.
Founded in 2018 by Christopher Akpo, Subwae Studios combines modern urban aesthetics with traditional Ghanaian motifs. Dedicated to sustainability and responsible sourcing, Subwae Studios draws inspiration from architecture, art, and nature, incorporating Ghanaian cultural elements into their designs. Their unique approach has garnered attention in prestigious runway shows and fashion publications across Africa.
Founded by designer and celebrity stylist Kulaperry, FearNoMan Clothing encourages self-empowerment and confidence. Known for its daring and fearless designs, FNM offers versatile collections ranging from classic streetwear to avant-garde fashion, making it one of the most exciting streetwear brands from Ghana.
Established by Kusi Kubi, PALMWINE iceCREAM uses garments and accessories from Accra’s Kantamanto Market to create gender-skewing designs with cut-out tailoring, patched-together leather pants, asymmetric shirts, and pelmet skirts.
This streetwear brand uses local resources and up-cycles 100% of its products and packaging, contributing to environmentally friendly and sustainable fashion. Vigi Force enjoys endorsements from top Ghanaian entertainers like Darko Vibes, Dance God Llyod, and Kwesi Arthur.
Founded in 2017 by Philip Okyere Agyapong, also known as Paps, Fumais Clothing provides distinctive apparel for young people. Worn by musicians like King Promise, Moore Sound, Joey B, RJZ, and DarkoVibes, Fumais is a favourite among young Ghanaians.
These nine Ghanaian streetwear brands are making significant waves both locally and internationally, offering innovative and stylish clothing while promoting sustainability and ethical practices.
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